Digital Product Creation (DPC) goes beyond visualisation. It enables products to be designed, developed and evaluated digitally, long before physical samples are produced.
For this project with Salomon, we developed selected design elements according to the client brief, engineered realistic virtual fabrics and materials, and created highly detailed, photorealistic 3D representations of the bags and their colourways.
The resulting digital products provided a valuable foundation for design evaluation, material and colour decisions, and product communication throughout the development process.
By bringing technical precision and visual realism together, our approach demonstrates how 3D product development can support informed decision-making, streamline workflows and reduce the need for physical sampling, saving time and resources during pre-production.